Data protection policy of Robert Bosch GmbH
Data protection policy
All other user please refer to points 1 to 14
Robert Bosch GmbH (hereinafter referred to as “Bosch”, “We” or “Us”) appreciates your visit to our websites and mobile applications (together also “online offer”). We thank you for your interest in our company and our products.
1. Bosch respects your private sphere
The protection of your private sphere during the processing of personal data as well as the security of all business data is a major concern for us that we take into consideration in our business processes. We process personal data, collected during your visit to our online offers confidentially and only in accordance with the legal directives.
Data protection and information security are an integral part of our corporate policy.
2. Controller and contact
Robert Bosch GmbH is the controller responsible for the processing of your data; exceptions are outlined in this data protection notice.
Our contact details are as follows:
Robert Bosch GmbH
(US) +1 954 635 4543
(UK) +44 151 2373412
(DE) +49 391 6073002
To assert your rights and to report data protection incidents, use the following link
For suggestions and complaints regarding the processing of your personal data, we recommend that you contact our group commissioner for data protection:
Mr Thoralf Knuth
Data Protection Officer (C/ISP)
Post office box 30 02 20
3. Processing of personal data
3.1 · Categories of data being processed
The following categories of data are processed:
• Communication data (e.g. name, telephone number, e-mail address, address, IP address) are processed.
• Product selection on a wish list
3.2 · Processing principles
Personal data consists of all information related to an identified or identifiable natural person, for example, names, addresses, telephone numbers or e-mail addresses which is an expression of a person’s identity.
We collect, process and use personal data only when there is either a statutory legal basis for doing so or if you have given us your consent to the processing or use of personal data concerning this matter, e.g. by means of registration.
3.3 · Processing purposes and legal bases
We, as well as the service providers commissioned by us, process your personal data for the following objectives:
3.3.1 · Provision of this online offer
• Legal basis: Predominantly, justified interest in direct marketing on our part, as long as this is carried out in compliance with data protection regulations and competition law regulations. For providing these online offers on the legal basis of 'fulfilment of contract'; In case you voluntarily provide further personal data that is not needed to fulfill the contract, the legal basis is 'consent'.
3.3.2 · In reply to user inquiries in the framework of a contact form
• Legal basis: Predominantly, justified interest in direct marketing on our part and in the enhancement of our products and services, as long as this is carried out in compliance with data protection regulations and competition law regulations resp. contractual performance resp. consent
3.3.3 · Determination of malfunctions and for safety reasons
• Legal basis: Fulfilment of our legal obligations within the scope of data security and predominantly, justified interest in the rectification of malfunctions, the security of our offers and in resolving service disruptions as well as in the protection of our offers.
3.3.4 · Our own and third party advertising as well as market research and reach measurement in accordance with the legally permissible extent resp. consent-based
• Legal basis: Consent or predominantly, justified interest in direct marketing on our part, as long as this is carried out in compliance with data protection regulations and competition law regulations.
3.3.5 · Safeguarding and defending our rights
• Legal basis: Justified interest on our part in the assertion and defense of our rights.
3.3.6 · Transferring shopping cart
• Legal basis: For transferring your compiled shopping cart including your personal data to Holger Christiansen A/S for processing your order.
3.4 · Registration
If you wish to use or get access to benefits requiring to enter into the fulfillment of a contract, we request your registration. With your registration we collect personal data necessary for entering into the fulfillment of the contract (e.g. first name, last name, company, email address) as well as further data on voluntary basis, if applicable. Mandatory information is marked with an *.
3.5 Log files
Whenever you use the Internet, specific information will be automatically transmitted from your Internet browser and stored by us in so-called log files.
We save the log files for the determination of malfunction and for safety reasons (e.g. for the investigation of attempted attacks) for a short period and delete them afterwards. If a further retention of log files is required for evidence purposes, these will be exempted from deletion until the final clarification of the respective incident and can be handed over to investigating authorities in individual cases.
Log files are (without or without the complete IP address) under the prerequisites of section 3.3.4 “Our own and third party advertising as well as market research and reach measurement in accordance with the legally permissible extent resp. consent-based” also used for analytical purposes.
The following information, in particular, is stored in the log files:
• IP address (Internet protocol address) of the end device from which the online offer is accessed;
• Protocol and port (Client and Server)
• Internet address of the website from where the online offer has been accessed (so-called origin or referrer URL);
• Name of the service provider through which access to the online offer is achieved;
• Name of the retrieved files or information;
• Date and time as well as duration of the access;
• Transferred data volume;
• Operating system and information on the Internet browser used, including add-ons (e.g. for the flash player);
• http status code (e.g. “Inquiry successful” or “Requested file not found”).
3.5 · Transfer of data
3.5.1 · Transfer of data to other responsible parties
Principally, your personal data is forwarded to other controllers only if required for the fulfillment of a contractual obligation, or if we ourselves, or a third party, have a legitimate interest in the data transfer, or if you have given your consent. Particulars on the legal bases can be found in the section 'Processing purposes and legal bases' (see no. 3.3). Third parties may also be other companies of the Bosch group. When data is transferred to third parties based on a justified interest, this is explained in this data protection notice.
Additionally, data may be transferred to other controllers when we are obliged to do so due to statutory regulations or enforceable administrative or judicial orders.
3.5.2 · Transfer of data to service providers
We involve external service providers with tasks such as sales and marketing services, contract management, payment handling, programming, data hosting and hotline services. We have chosen those service providers carefully and monitor them on a regular basis, especially regarding their diligent handling of and protection of the data that they store. All service providers are obliged to maintain confidentiality and to comply to the statutory provisions. Service providers may also be other Bosch group companies.
3.5.3 · Transfer to recipients outside the EEA
We might transfer personal data to recipients located outside the EEA into so-called third countries.
In such cases, prior to the transfer we ensure that either the data recipient provides an appropriate level of data protection (e.g. due to a decision of adequacy by the European Commission for the respective country or due to the agreement based on so-called EU model clauses with the recipient) or that you have consented to the transfer."
You are entitled to receive an overview of third country recipients and a copy of the specifically agreed-to provisions securing an appropriate level of data protection. For this purpose, please use the statements made in the Contact section.
3.6 · Duration of storage; retention periods
On principle, we store your data for as long as it takes for the provision of our online offer and the associated services or when we have a justified interest in further storage (e.g. after the fulfilment of a contract, we could still have a justified interest in postal marketing). In all other cases, we will delete your personal data with the exception of such data that we are obliged to retain for the fulfilment of legal obligations (e.g. as a result of fiscal and commercial retention periods, we are obliged to retain documents such as contracts and invoices for a specific period of time).
4. Usage of cookies
4.1 · General
Cookies are small text files that are saved on your computer when an Online Offer is accessed. In case you access this Online Offer another time, your browser sends the cookies' content back to the respective seller and, thus, allows the re-identification of the terminal device. Reading the cookies allows us to design our Online Offers optimally for you and makes it easier for you to use them.
4.1 · Categories
We distinguish between cookies that are mandatorily required for the technical functions of the online service and such cookies and tracking mechanisms that are not mandatorily required for the technical function of the online service.
It is generally possible to use the online service without any cookies that serve non-technical purposes.
4.1.1 · Technically required cookies
By technically required cookies we mean cookies without those the technical provision of the online service cannot be ensured. These include e.g. cookies that store data to ensure smooth reproduction of video or audio footage.
Such cookies will be deleted when you leave the website.
4.1.2 · Cookies and tracking mechanisms that are technically not required
We use marketing cookies and tracking mechanisms. We only use such cookies and tracking mechanisms if you have given us your prior consent in each case:
By using marketing cookies and tracking mechanisms we and our partners are able to show you offerings based on your interests, resulting from an analysis of your user behavior:
By using statistical tools, we measure e.g. the number of your page views.
• Conversion tracking:
Our conversion tracking partners place a cookie on your computer (“conversion cookie”) if you accessed our website via an advertisement of the respective partner. Normally these cookies are no longer valid after 30 days. If you visit certain pages of our website and the cookie has not yet expired, we and the relevant conversion partner can recognize that a certain user clicked on the advertisement and thereby was redirected to our website. The information obtained by means of the conversion cookie serves the purpose of compiling conversion statistics and recording the total number of users who clicked on the respective advertisement and were redirected to a website with a conversion tracking tag.
• Social plugins:
Please note that using the tools might include transfer of your data to recipients outside of the EEA where there is no adequate level of data protection pursuant to the GDPR (e.g. the USA). For more details in this respect please refer to the following description of the individual marketing tools:
• Name: WebTrends
Provider: WebTrends Inc., 851 SW 6th Ave., Suite 1600, Portland Oregon 97206, USA
Function: Analyses user behaviour (page views, number of visitors and visits, downloads)
• Name: MyAudience
Provider: .companion GmbH, Carmerstraße 8, 10623 Berlin, Germany
Function: User survey
4.2 · Management of cookies and tracking mechanisms
You can manage your cookie and tracking mechanism settings in the browser and/or our privacy settings.
Note: The settings you have made refer only to the browser used in each case.
4.2.1 · Deactivation of all cookies
If you wish to deactivate all cookies, please deactivate cookies in your browser settings. Please note that this may affect the functionality of the website.
4.2.2 · Management of your settings with regard to cookies and tracking mechanisms not required technically
When visiting our websites, you will be asked in a cookie layer whether you consent to our using of any marketing cookies or tracking mechanisms, respectively.
In our privacy settings, you may withdraw the consent with effect for the future or grant your consent at a later point in time.
5.1 · Google Maps
This page uses the map service Google Maps via an API. The provider is Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.
For the use of the functions of Google Maps it is necessary to store your IP address. This information is usually transmitted to a server of Google LLC in the USA and saved there. The provider of this page does not have any influence on this transmission of data.
The use of Google Maps is in the interest of an appealing presentation of our online offers and an easy retrievability of the places listed by us on the website. This represents a predominant legitimate interest on our part within the meaning of article 6 section 1 lit. f GDPR.
5.2 · Google reCAPTCHA
In certain cases we use the reCAPTCHA service of the company Google LLC to ensure appropriate data security for the use of contact forms. This serves above all for the differentiation of whether the input has been made by a natural person or fraudulently by machine or automated processing. This represents a predominant legitimate interest on our part within the meaning of article 6 section 1 lit. f GDPR. The service includes the sending of the IP address and if necessary other data required by Google for the reCAPTCHA service to Google. The deviating data protection regulations of Google LLC are applicable for this purpose.
5.3 · Google web fonts
This site uses so-called web fonts of the provider Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA for the uniform display of fonts. When you access a page, your browser loads the required web fonts into your browser cache to display texts and fonts correctly.
For this purpose, the browser you are using has to connect to the servers of Google. This informs Google that our website was accessed via your IP address. The use of Google web fonts is in the interest of a uniform and appealing presentation of our online offers. This represents a predominant legitimate interest on our part within the meaning of article 6 section 1 lit. f GDPR.
Your computer will use a standard font if your browser does not support web fonts.
6. Content Delivery Network of Akamai
In order to optimize the loading times of this website, we use a so-called “Content Delivery Network” (CDN), offered by Akamai Technologies, Inc., 150 Broadway, Cambridge, MA 02142, USA. This represents a predominant legitimate interest within the meaning of article 6 section 1 lit. f GDPR.
Akamai Technologies, Inc. is certified under the Privacy Shield agreement, providing a guarantee to comply with the European data protection law.
The deviating data protection regulations of Akamai Technologies, Inc. are applicable for this purpose.
7. Social plugins
In our online offer, we use so-called social plugins of different social networks; these will be described individually in this section.
On application of the plugins, your Internet browser will establish a direct connection to the servers of the respective social network. Hereby the relevant provider obtains the information that your Internet browser has called up the corresponding page of our online offer, even if you do not possess a user account with the provider or are not currently logged in with the provider. Log files (including the IP address) are directly transmitted from your Internet browser to a server of the relevant provider where they are stored if necessary. The headquarters of the provider or his/her server could be located outside the EU or the EEA (e.g. in the USA).
The plugins are independent extensions of the providers of social networks. Therefore, we have no influence on the extent of the data collected and stored by the social network providers via the plugins.
The purpose and extent of the collection, the further processing of the data by the social network as well as your associated rights and setting options for the protection of your private sphere can be taken from the data protection policy of the respective social network.
You should not use the respective plugins if you do not want social network providers to obtain data concerning this online offer or to continue to use this data.
7.1 · Social plugins with 2-click solution
With a so-called 2-click solution, we protect you from having your visits to our websites recorded and evaluated by social network providers as standard. When you access a page of our internet offer, which contains such plugins, these are initially deactivated. The plugins are not activated until you click the provided button.
7.2 · Social plugins of Facebook
Facebook is provided under www.facebook.com by Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA, and under www.facebook.de by Facebook Ireland Limited, Hanover Reach, 5–7 Hanover Quay, Dublin 2, Ireland (“Facebook”). You will find an overview of the plugins from Facebook and their appearance here: https://developers.facebook.com/docs/plugins/?locale=en_EN; you will find information on data protection at Facebook here: http://www.facebook.com/policy.
7.3 · Social plugins from Twitter
Twitter is provided by Twitter Inc., 1355 Market St, Suite 900, San Francisco, CA 94103, USA (“Twitter”). You will find an overview of the plugins from Twitter and their appearance here: https://developer.twitter.com/; you will find information on data protection at Twitter here: https://twitter.com/de/privacy.
7.4 · Social plugins from LinkedIn
LinkedIn is provided by LinkedIn Corporation, 2029 Stierlin Court, Mountain View, CA 94043, USA (“Twitter”). You will find an overview of the plugins from LinkedIn and their appearance here: https://developer.linkedin.com/plugins; you will find information on data protection at LinkedIn here: https://www.linkedin.com/legal/privacy-policy.
This online offer uses the video platform YouTube, which is provided by YouTube, LLC, 901 Cherry Ave. San Bruno, CA 94066, USA (“YouTube”). YouTube is a platform which allows the playback of audio and video files.
If you access a corresponding page of our offer, the embedded YouTube player will establish a connection to YouTube so that the video or audio file can be transmitted and played. In the process, data are also transmitted to YouTube as the responsible body. We are not responsible for the processing of this data by YouTube.
9. External links
Our online offer can contain links to the websites of third parties - to providers who are not affiliated with us. After you click the link, we no longer have any influence on the collection, processing and utilization of any personal data that is transferred to third parties after clicking the link (for example, the IP address or the URL of the site on which the link is located), as our control of the conduct of third parties is then naturally withdrawn. We assume no responsibility for the processing of this kind of personal data by third parties.
Our employees and the companies providing services on our behalf, are obliged to confidentiality and to compliance with the applicable data protection laws.
We take all necessary technical and organizational measures to ensure an appropriate level of security and to protect your data that are administrated by us especially from the risks of unintended or unlawful destruction, manipulation, loss, change or unauthorized disclosure or unauthorized access. Our security measures are, pursuant to technological progress, constantly being improved.
11. User rights
To enforce your rights, please use the details provided in the “Contact” section (see no. 14). In doing so, please ensure that an unambiguous identification of your person is possible.
11.1 · Right to information and disclosure
You have the right to obtain information from us concerning the processing of your data. For this purpose, you can enforce a right to information in relation to the personal information that we process from you.
11.2 · Right of rectification and deletion
You can demand from us the rectification of false data and – insofar as the legal prerequisites are fulfilled – the completion or deletion of your data.
This does not apply to data which are necessary for invoicing or accounting purposes or are subject to the statutory retention obligation. Insofar as the access to such data is not required, the processing thereof will be restricted (see below).
11.3 · Restriction of processing
You can demand from us the restriction of the processing of your data insofar as the legal prerequisites are fulfilled.
11.4 · Data portability
You will continue to have the right to obtain data that you have provided to us transmitted in a structured, conventional and machine-readable form or as far as this is technically feasible, to demand that the data are transmitted to a third party.
11.5 · Right of objection
11.5.1 · Case-related right of objection
Insofar as we undertake processing of data on the basis of a predominantly justified interest, as represented in this data protection policy, you have the right to file an objection to this processing, at any time, for reasons resulting from your special situation.
We will then discontinue the processing of your data, unless we can prove, in accordance with the statutory regulations, mandatory reasons worthy of protection for further processing, which outweigh your interests, rights and liberties, or if the further processing serves the assertion, exercising or defending of legal claims.
11.5.2 · Objection against the processing of data for direct marketing purposes
Furthermore, you can file an objection to the processing of your personal data for commercial purposes at any time (“objection to advertising”). Please take into consideration the fact that there could be an overlapping between your objection and the utilization of your data in the scope of an ongoing campaign.
11.6 · Rights of revocation
If you have given us your consent to the processing of your data, you can revoke this with future effect at any time. This also applies to the revocation of declarations of consent, granted to us prior to the validity of the GDPR, therefore prior to 25. May 2018. The legality of the processing of your data shall remain unaffected unless revoked.
11.7 · Right to appeal to the supervisory authority
You have the right to submit an appeal to a data protection supervisory authority. For this purpose, you can refer to the data protection supervisory authority, which is competent for your place of residence of federal state or to the data protection supervisory authority which is competent for our group. The data protection supervisory authority responsible for us is the State Commissioner for Data Protection and Freedom of Information of Baden-Württemberg.
This online offer is not directed at children under an age of 16 years.
13. Change of the data protection policy
We reserve the right to change our security and data protection measures if this is required due to technical development. In such cases, we will amend our data protection notice accordingly. Please, therefore, notice the current version of our data protection notice, as this is subject to change.
Effective date: 24th October 2018
If you wish to contact us, please find us at the address stated in the “Controller and Contact” section (see no. 2).